YouGov MRP Model

2024 General Election

Election 2024 polls were wide of the mark on Labour’s margin of victory – this is what may have happened

— The 2024 UK election campaign was heavily focused on polls, revealing a mix of accurate and inaccurate predictions. While Labour’s lead was often overestimated, varying accuracy among pollsters highlighted challenges in achieving representative samples.

2024 General Election

YouGov MRP model predicts a Labour landslide: What does it mean for the upcoming election?

— YouGov’s latest MRP model predicts a landslide victory for Labour in the upcoming general election, with a projected 154-seat majority and significant declines for the Conservatives.